SOCIAL MEDIA VIDEO PRODUCTION NYC WITH A CINEMATIC EDGE

Social media isn’t a side project anymore. For top-tier brands, it’s often the main show, and when you’re working in New York, that means every frame has to look amazing! We gotta stop the scroll!!

At johnnypuetz Productions, we’ve helped brands like Cirque du Soleil, Breitling, and multiple others create social-first videos that live up to the quality of their global brand identities.... But move with the rhythm and creativity of true social content.

We’re not just trimming commercials to fit a square. We’re building vertical-first, story-driven, made-to-be-shared content that feels cinematic, intentional, and built to perform.

SOCIAL MEDIA VIDEO PRODUCTION NYC THAT PERFORMS UNDER PRESSURE

When Cirque du Soleil came to NYC, we shot with their performers on top skyscraper in Manhattan... literally! Acrobats twisting through the skyline, balancing against wind gusts, cameras rolling at golden hour. The video was part of a larger campaign teasing their new show, and it had to capture attention immediately.

We choreographed our shooting style around the performers' energy, made use of aerial and gimbal movement, and filmed at a pace that worked for both social and longer cuts. The result was dynamic, city-forward content that worked across reels, stories, and paid campaigns.

This is what social media video production in NYC is all about. Using the backdrop of the city while keeping things fast, mobile, and visually stunning.

SPORTS, STYLE, AND STORYTELLING - FILMING WITH BREITLING AND THE JETS

Then there’s the day we filmed with C. J. Mosley from the New York Jets for Breitling.

It was a full-production day, but it still had to feel effortless on screen. The challenge? Merging sports energy with luxury brand aesthetics and delivering social edits that could run across both partners' platforms. We shot multiple formats, framed every angle for vertical and widescreen, and delivered cinematic visuals that stayed true to both the athlete and the brand.

You don’t get second takes with big names like that. That’s why our team showed up with a locked plan, multiple camera setups, and editors already thinking ahead to the cut.

CONTENT FOR YOUR NYC BRAND'S SOCIAL PLATFORMS

We also teamed up with Samsung to film a social media interview with pro skateboarder Jagger Eaton. It was a fun shoot with a cool, branded set we designed to feel sharp and energetic without feeling staged. The goal was to capture Jagger’s personality and story in a way that worked for Samsung’s digital platforms. The results were incredible. It felt high-quality and polished, just like a national campaign should. This is what we love about social media video production in NYC: creating content that feels real but still meets big-brand standards.

WHY BRANDS TRUST US FOR SOCIAL MEDIA VIDEO PRODUCTION IN NYC

Big brands aren’t looking for a trendy content creator. They want a professional team that understands both their brand identity and the demands of digital platforms. That’s where we come in. We understand how to plan for platforms, ratios, formats, audience attention spans, and messaging — all without losing the brand tone or production quality.

Because social media may be fast, but it’s not sloppy. Not when it's done right. (aka johnnypuetz style!)

READY FOR SOCIAL CONTENT THAT’S ACTUALLY WORTH SHARING?

We help brands, agencies, and internal marketing teams build high-impact, high-quality content that’s made to move. If you’re looking for a partner who understands what it takes to win on social in this city, we’ve got you covered.

Let’s talk about your next project. We’ll make sure your story lands in the feed the way it should... Impossible to scroll past.