VIDEO PRODUCTION BLOG

The johnnypuetz Productions team came together to produce several interviews for the luxury congolomerate LVMH.

Capturing F1's Lewis Hamilton in collaboration with SAP was an honor.

We teamed up with the New York chapter of the PWHL, putting together energizing season premiere videos, in-game inserts and action shots.

We banded together to craft national campaign videos and official photos for top athletes, partnering with Samsung for the 2024 Olympics.

Getting a customer to agree to a video testimonial is often harder than the shoot itself. Here is how to get clients to do a video testimonial, along with client testimonial video ideas that lower the pressure and increase your yes rate.

Galas and product launches share one thing in common: there's no second chance to get the shot. This post looks at what makes gala event video production and product launch event video different from everyday corporate coverage, and why choosing the right event video production company matters more for these high-stakes moments.

Two quotes for the same shoot can differ by a factor of four, and the number on the page rarely explains why. Usage rights, crew size, turnaround, and post production do most of the work. Here is a plain look at how photography services pricing is built, what event photography services add to the equation, when a photography and video production package genuinely saves money instead of just bundling it, and how to read a quote line by line before you sign anything.

Full-service is the least regulated phrase in production. Almost every agency claims it, and for many it means filming plus a list of referrals. The distinction matters because every handoff is a place where the schedule slips and the vision drifts. Here is what the best full-service video agency NYC brands rely on should own end to end, why single ownership is worth paying for, and the direct questions that reveal whether a company is genuinely integrated.

Corporate YouTube channel management comes with different priorities than a personal or creator focused channel. This guide covers building a content strategy that reflects the brand and staffing a corporate channel long term.

Discover why documentary-style interview filming creates more authentic thought leadership interview video content, and how the same approach elevates employee interview video production for recruiting and culture storytelling.

Affordable social media video production is not about doing less. This guide covers how to rethink quality, batch content to stretch a budget, and choose a production partner that fits smaller budgets without sacrificing results.

Freelancers are great at their specific job, but the moment you hire three or four separately, you become the project manager. Here's why a full-service New York City video production agency usually beats piecing together an NYC video crew for hire on your own, and when going freelance actually makes sense.

Brands often assume storytelling means one specific format. This guide compares narrative video vs documentary video, including where each style shines and how brands can blend both approaches for a stronger result.

Company culture doesn't show up in a slide deck, it shows up in how people talk about their work. This post explores company culture video ideas that go beyond generic office footage, how internal communications video builds trust with employees, and what to look for in a corporate video production company that understands both.

Searching "video production company near me" in New York turns up more options than anyone can realistically vet. Here's how to actually find a full-service video production partner: what the term should mean, the questions that reveal a real partner, and how to make the final call.

Let’s be honest about what passes for channel growth these days. You hire a standard social media agency. They ask you to dump some raw Zoom recordings or smartphone clips into a shared folder. A junior manager slaps a generic filter on it, cuts it up using automation software, writes a lazy description, and hits publish. Then you sit back and wonder why your brand's channel has 42 views and zero engagement. Here is the hard truth: You cannot post low-effort noise and expect

HAVE QUESTIONS ABOUT VIDEO PRODUCTION IN NYC? Navigating a high-end shoot in the world's most competitive media market can feel incredibly overwhelming. With so many moving parts, variables, and creative choices to manage, it is easy for brands to lose their bearings before the cameras even arrive. To cut through the noise and give you total clarity, we have compiled the absolute essential answers to your biggest questions about executing flawless Video Production in NYC. How

Every media agency website looks spectacular. They all showcase flashing lights, slick transitions, and promises of "cinematic quality." But managing a live, high-stakes corporate event in New York is a completely different discipline than shooting a commercial in a quiet studio. When you are investing significant budget into a major summit or conference, a vendor who treats the job like a basic recording project is a massive liability. To ensure your investment delivers retu

Most brand managers assume that working with a video studio is a linear game: you hand over a concept, a crew shows up with expensive toys, and a few weeks later a link lands in your inbox. But if you are shooting in a market as fast and logistically brutal as New York, treating production like a hands-off transaction is a fast track to broken budgets and compromised frames. A world-class project isn't built on set; it is built in the infrastructure around it. At johnnypuet

Open Google, search for a corporate video production NYC company, and you are immediately hit with a wall of identical promises. Every portfolio showcases "cinematic visuals," features a carousel of recognizable logos, and claims to capture your brand’s true essence. In the high-stakes world of corporate communication, those generic metrics do not matter. Video at this level is not a passion project; it is a business asset designed to protect your reputation, streamline inter

NYC is flooded with people who own a nice camera, a website, and a slick reel. But walking into a live venue, navigating union rules, managing tight schedules, and capturing the true energy of a high-stakes corporate event requires a completely different skill set than shooting a pretty product shot in a controlled studio. When you spend six figures on a major summit, product launch, or industry conference, you cannot afford to hire a crew that treats your event like a standa

Let’s be honest. Most corporate interview videos feel like a cross between a hostage negotiation and a bad local news broadcast. You know the setup: a stark background, a leader sitting stiffly in a chair, and a voice off-camera asking questions that sound like they were written by a compliance committee. When you point a lens at someone, their natural human personality usually exits the room immediately. But at johnnypuetz, we look at Seated Interview Videos NYC a little dif

A video project brief is the bridge between the high-level vision in your head and the actual reality of a high-stakes shoot day. When you are dealing with a market as fast and expensive as New York, a loose, vague brief is the easiest way to watch your budget evaporate before the cameras even leave the cases. Whether you are launching a product or coordinating a multi-platform corporate rollout, the best agencies do not just look at your brief as a task list. They look at it

Let’s be honest. Most people think hiring a production crew means finding a guy with a nice camera and hoping he doesn’t disappear into a subway station with your deposit. But at the high-stakes level, "video" isn't just one thing. It is a dozen different disciplines disguised as a single line item. To be the best video agency in NYC, you have to be a bit of a shapeshifter. One day we are a high-concept film studio, and the next, we are a tactical corporate communications win