EVENT VIDEO PRODUCTION NYC - HOW TO FILM YOUR EVENT WITHOUT DISRUPTING IT

Planning a high-profile event in New York City already comes with a million moving parts. The last thing you need is a video crew turning your carefully run show into a film set. At johnnypuetz Productions, we specialize in event video production in NYC that captures the energy, detail, and experience of your event, without getting in the way.

Whether it’s a brand activation at Rockefeller Center or a panel discussion in SoHo, our team knows how to move fast, stay invisible, and still deliver high-end cinematic footage that feels like it was filmed in a studio.

Here’s how we do it.

IT STARTS WITH PREP, NOT JUST CAMERAS

The secret to capturing a great event without disrupting it? It’s not about gear. It’s about preparation.

Before we ever roll in with a camera, we’ve already walked the space, mapped our angles, coordinated load-in timing with your team, confirmed the shot list, and prepared backup plans. That’s the difference between a crew that “shows up” and a production partner that’s embedded in your event’s success.

In our recent work with Wondery’s Mr. Ballen Live Podcast Event, we didn’t just film... We built out the stage lighting, handled multi-cam coverage, and delivered social-ready edits. The client’s only job was to focus on the show. Read more here: Behind the Scenes of Wondery's Mr. Ballen Podcast Event

DISCREET COVERAGE IS AN ART FORM

Our goal at live events is to capture as much as possible while being seen as little as possible.

We often use:

• Gimbal cameras for smooth movement through crowds

• Long lenses for tight shots from the perimeter

• Strategically placed tripods to avoid obstructing audience views

• Remote-controlled lights to avoid on-stage adjustments

  
  

Whether it’s a high-energy product launch or a more intimate brand dinner, we scale our footprint to the event, not the other way around.

WHY EVENT VIDEO PRODUCTION NYC IS ITS OWN BEAST

No two NYC venues are alike. From SoHo lofts to hotel ballrooms to public plazas, every space comes with its own quirks. Add in venue load-in windows, security clearance, power access, and city permits, and you’ve got a production puzzle that needs local experience to solve.

Our NYC roots mean we’ve filmed everywhere from Midtown rooftops to Chelsea galleries to Brooklyn warehouses. We’ve worked with venue teams, corporate planners, and PR firms that all need one thing: a crew that just gets it.

Want to see how we’ve handled this during a multi-brand activation? Check out our recap of Building Experiences with FILA.

CAPTURE THE MOMENT, THEN EXTEND ITS LIFE

An event may only last one night, but the content it creates can fuel your brand for months. Our deliverables are designed to serve marketing teams well beyond the event date.

We regularly produce:

• Full recap sizzle videos

• Edited panel discussions

• Vertical social cuts

• B-roll asset libraries

• Interview reels and testimonials

When your event ends, the real value of the footage begins.

YOUR EVENT DESERVES TO LOOK AS GOOD AS IT FELT

You put in the work. You pulled off the vision. Now you need footage that reflects that effort without having to babysit a crew.

Whether you’re a creative agency flying into NYC, a corporate brand executing a local experience, or an event planner managing logistics for a VIP launch, we’re ready to help you capture every key moment without becoming one.

Let’s talk about your upcoming NYC event. We’d love to help you film it the right way.