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  • Writer's pictureKate Brunotts

CORPORATE CASE STUDY - STORYTELLING FOR BRANDS



 

One of our favorite parts of being a full-service production company is that we have the opportunity to tell stories for so many impactful brands. Our team hones our skillset on crafting polished, professional content that holds tight to a company’s core.


Content in the corporate world may have a bit more structure compared to some of our other clients, but that doesn’t mean it's any less creative. Here is a behind-the-scenes look at some of our favorite corporate projects we brought to life:



KPMG: Framing the Discourse

We’ve done our fair share of “talking head” style videos, but every project comes with its own set of considerations and concerns. For KPMG, we were tasked with executing several interviews within a single day.







While we only had one location, our team worked to frame each subject in their own light, building multiple setups in a matter of hours. Fortunately, we’re more than happy to roll with the punches, and once we got our cameras rolling, it was easy to let our interviewees' stories shine.






Russell Investments: Ushering in a New Era

We’re good at keeping secrets. When Russell Investments was preparing to announce the new CEO Zach Buchwald, we knew it was of utmost importance to keep this story confidential prior to release.


Our team understands it’s a privilege to have access to confidential information, especially when it’s necessary to create internal and external facing media. It was a blast being a part of this exciting pivot, and we’re happy our services could act as a small part of the transition!



Hays: Cross-Country Coordination

When we’re hired by our clients, they don’t just have access to our production services, they’re also provided a link to our robust network of media partners. When international recruitment agency Hays sought out a global campaign, we consulted talent across locations like Munich, Germany, and Kuala Lumpur, Malaysia.






We supervised the other partners to create fun, fresh interview-style media that helped bring out the best in the global firm. While streamlining the process, we shot and produced Hays partners in New York to bring this global project close to home.






Wafra: World-Building From Afar

As production specialists, we know our way around working across various timelines and time zones. Investment firm Wafra reached out for local B-roll capture for their worldwide internal campaign, and our team was ready to craft cinematic shots within a matter of days.






Our entire team is trained to operate our cameras and equipment, making it easy to lock down several stunning shots and variations for our clients.


CVS: Building a Broadcast

At johnnypuetz Productions, we offer full service through the pre- to post-production process. In some cases, the scope of our services is catered around a live, dynamic environment. We were happy to help CVS Health facilitate a live-streamed broadcast in Midtown, Manhattan.





Our team built out a 3-camera multicam setup to create necessary variation throughout the live broadcast, complete with cuts to the moderator and informative animations. Since this event was streamed live to Meta, we knew it was key to get it right from the get-go.



Teneo: Onsite Editing

Naturally, working in the corporate space often comes with some fast-paced environments. Luckily, we have plenty of onsite editing experience, with one of our most recent clients being management consulting company Teneo.


For Teneo, we provided live event capture over the course of two days at a local conference. We got the opportunity to build out a celebratory video shown at the party on the last day. Our team was ecstatic to build the story as it revealed itself– even under a tight timeline, we love a good challenge.





From broadcast to produced interviews; commercials to conference “hype-up” media, we’re happy to take on the dynamic needs of our partners. Thanks to our experienced, collaborative team, there is no story too big or too small.


If you find yourself in need of high-quality video services, please don’t hesitate to reach out! You can find us on socials to stay in the loop or check out more project deep dives on our blog.




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